One of the most important challenges that any business faces when exhibiting at a tradeshow or other event is attracting visitors to your stand, giving them you opportunity...
There is one rule when it comes to event marketing – get noticed! Without the attention of your target audience, you’re not going to meet your marketing goals.
Did you know that colour is a vital part of your exhibition stand? Whilst text and shapes will help you to create your message, it is colour that will set the tone.
Remember that exhibiting at a tradeshow or event isn’t just about the day itself – there is a lot of preparation and work after the show is over that all go into making it.